At LVMH Watch Week 2026 in Milan, TAG Heuer opens the year with a confident and deeply expressive statement. Drawing on more than 160 years of chronograph mastery, the Maison unveils three new Carrera creations that together capture the essence of its past, present, and future. The TAG Heuer Carrera Chronograph 41 mm, the TAG…
Celebrating Ayrton Senna, the Swiss watchmaker unveils two special editions that represent the precision, speed, and legacy of both the watchmaker and the legend. Continuing its homage to one of Formula 1’s most legendary champions, TAG Heuer proudly unveils two new limited-timepieces celebrating the enduring legacy of Ayrton Senna. Launched during the São Paulo Grand…
Swiss luxury watchmaker TAG Heuer arrives at Geneva Watch Days 2025 with a powerful and diverse showcase that reflects the full depth of its creative and technical ambition. Across standout releases, the brand explores radically different watchmaking frontiers, united by one shared vision: pushing the limits of what is possible in design, engineering and storytelling….
TAG Heuer returns as the Official Timekeeper of Formula 1® at the FORMULA 1 LOUIS VUITTON AUSTRALIAN GRAND PRIX 2025, cementing its legacy in the world’s fastest sport. The FORMULA 1 LOUIS VUITTON AUSTRALIAN GRAND PRIX 2025 is set to deliver high-octane action, and Swiss luxury watchmaker TAG Heuer will be at the heart of…
For the first time in the nearly 100-year history of the Grand Prix de Monaco, 2025 will witness the first time the race will have a title partner, with TAG Heuer proud to hold this special honour. In the 75th year of Formula 1, and as TAG Heuer returns as Official Timekeeper for the sport,…
TAG HEUER’S LIMITED EDITION WATCH CELEBRATES 20 YEARS OF RED BULL CULTURE IN RACING Racing fans, start your engines! TAG Heuer is back on the grid with a show-stopping new chronograph that is daring and dynamic. The TAG Heuer Formula 1 Chronograph x Oracle Red Bull Racing pays tribute to 20 years of high-speed racing,…
The TAG Heuer Carrera Extreme Sport timepieces redefine the thirst for adrenaline, tailored for true motorsport enthusiasts. The six timepieces, showcases TAG Heuer’s commitment to innovation and excellence. Since its inception in 2016, the TAG Heuer Carrera Extreme Sport series has marked watch aficionados and TAG Heuer fans by its daring approach to racing and…
